how to write a perfect email: Writing the Perfect Email doesn’t have to be a pipe dream. Let us set you up for success by breaking down the anatomy of the perfect email.
how to write a perfect email
A subject line can make or break how quickly your email is opened. Be clear on the content inside but also make them excited to read more.
Saying hi up front builds trust and keeps your from sounding like a robot.
Sorting through emails is a chore. Make it easy on your reader by breaking up your content with headings and/or bold font to draw the eye down the page.
Including videos directly inside emails impacts deliverability and bogs down your reader’s inbox. skip the hassle and embed a screenshot with a link to your video hosted elsewhere (like your website).
Share your important details in bite size pieces with lists. Details are important and add value so don’t let them get lost in long paragraphs.
Tell them exactly what you want them to do next. Buy a product? sign up for a service? Schedule a call? Give them their next steps clearly and concisely here.
Be a human. Sing off with your name.
Unsubscribe links and mailing addresses are required to pass CAN-SPAM laws.
Email Sign offs you can use at work
-”Looking forward to learning more about your[challenge]”
-”Excited to tackle [Challenge] with you”
-”Thanks for the chance to talk to a fellow [book-lover, rock-climber,Cincinnati native, etc.]”
-”Always a pleasure catching up with a fellow [Bates alum, hockey fan, Curb your Enthusiasm fan]”
-”Hope you’re able to fit in some [prospect’s hobby] this weekend”
-”Congratulations again on the [trigger event]”
-”Hope you get the chance to celebrate [trigger event] this weekend”
-”Have a splendid day”
-”Will follow up with more info soon..”
-”Sending you good vibes”
-”Have a great trip”
-”Enjoy the holidays”
-”Your friendly [job title]”
-”To infinity and beyond”
-”May the sales be with you”
-”Looking forward to hearing from you”
-”May the odds be ever in your favor”